A design off

Steve Sponder posted this really cool video on the blog ages ago and it has given us an idea that may or may not work, but who knows, it's worth a try?

The idea is to have a design brief every month to promote something internally. For example, the concepts could encourage more people to use the bar, save more energy, car share, less meetings about having meetings etc. We could have a company poll to decide the winning concept and may be even give out a prize. A Boost bar at the very least!

We are only looking for a concept in A3/A4. If you want to do something more, that's up to you really. It's open to everyone, but I'd imagine you will need to be familiar with Photoshop.

The first brief is to create a new ID for 'The Dullard Llama'. There are no limits, anything goes. The brief is to just weird us out. Entries should in the form of a PDF and should be emailed to thedullardllama@lawtoncommsgroup.com

Good luck, but to give you some inspiration here are some definitions.

Dullard - a person who evokes boredom

Llama - a woolly-haired South American ruminant of the genus Lama, believed to be a domesticated variety of the guanaco: often used as a beast of burden

Lama - a Hebrew word meaning why

Lama - a priest or monk in Lamaism from Tibet or Mongolia

Lama - a title for a Tibetan religious teacher. Lamini is sometimes used as the female form.The name is similar to the Sanskrit term 'guru' The title can be used as an honorific title confered on a monk, nun or (in the Nyingma, Kagyu and Sakya schools) advanced tantric practitioner to designate their level of spiritual attainment and authority to teach