Unfortunately you can't play this now as the competition is closed, but take my word for it, this was cool. Essentially a bull was fitted with GPS and plonked in a big field. Its position was streamed live on the Internet along with a number of webcams. Whoever guessed where the bull was at 3pm everyday won Glastonbury tickets. And supporting the launch was this bit of outdoor advertising.
Wednesday, July 18, 2007
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